MLB All-Star Break Power Rankings: Teams Seeking Soto

There is no denying that Juan Soto is one of the best players in baseball right now…and the crazy thing is he is only 23 and likely to be traded! It is rare that someone so young and incredibly talented is on the market for long, and the race to acquire Soto is on. TheContinue reading “MLB All-Star Break Power Rankings: Teams Seeking Soto”

The Future of Sports Fandom

How do professional sports teams crack the code on better engagement with Generation Z? As Generation Z enters their 20s, they have unique preferences for engaging with sports. Professional teams and leagues on the leading edge are figuring out how to innovatively connect with this critical group of fans. This short YouTube video walks you through insightsContinue reading “The Future of Sports Fandom”

MLB Bold Offseason Predictions

One Bold Off-season Prediction for Each MLB Division. AL East: The Yankees will sign two premier infielders this offseason. It is no secret that the Yankees infield struggled this season, especially on defense. With a plethora of elite infielders available this offseason, don’t be surprised if the Yankees open up their wallet for one ifContinue reading “MLB Bold Offseason Predictions”